Etsy’s August Merchandising Trends


Etsy was a little late getting their August Merchandising article released.  Once they did, it looks suspiciously similar to last month’s (and the month before that).  Will we see the end of Woodland, Canning Jars, Chalkboards, Butcher Diagrams and other treasury staples?

Here are just a few highlights that seem like exciting trends for fall                          

Halloween Preview: It may seem early, but Halloween searches are on the rise. Particularly popular at this time is decor, party supplies, full costumes & accessories, pumpkin decorating ideas, and DIY kits. Get ahead of the game by listing your full Halloween line now.

This one seems like a no brainer, but pushes us as shop owners and treasury makers to stay ahead.  Did I mention I am crazy over fall?

Colors: On the rise: deep jewel tones, fluorescents, classic reds and kelly greens. Pantone’s color trend report for fall 2o11 includes quarry, cedar, and teal greens, nougat and coffee browns, orchid and phlox purples, bamboo mustard yellow, honeysuckle pink, and ember-glow coral.

If you haven’t been to Pantone’s website, it is a great source of color inspiration.  For August Etsy would like to see treasuries based on Pantone’s 2011 hot fall color trends.  Click HERE to see Pantone’s Fall colors.

Braided hair.

Ok… braided hair… I might need to see an example.

Fashion: Tribal and snakeskin patterns, feathers, menswear, blazers and jackets, gray basics, tailored pants, patterned leggings & opaque tights, oxfords, vintage boots.

Fashion is another great way to incorporate fall style, Pantone color, and those knitted cowls that Etsy is crazy about.


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