Category Archives: September

Etsy, Oh Etsy, Where Have You Gone?

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Anyone missing the merchandising desk?  I thought maybe August’s absence was a fluke but September seems to be MIA as well. Funny, I thought they used these tips for judging things like….oh I dunno…..the front page!!!!!!!  So if our guidelines are gone for FP treasuries, what is the new standard?

Well, you know what? We can make our own.  So I am introducing the first TPT Merchandising Desk, September 2012. Even if it is already September 10th! Let’s face it, a lot of this is common sense, repeat themes, seasonal holidays and the like so maybe we can write one just as well with maybe a bit of TPT fun and quirkiness thrown into it.

Okay, let’s see, you start with a picture first…okay. I’ll be right back.There – isn’t he a cutie pie? This sets the mood for the article.

Okay. The first section seems to be the common sense section. We all know that with September comes our time limit of only four months to Christmas and Hanukkah and Kwanzaa, three months to Thanksgiving, and one month to Halloween. So now is the time to concentrate on gearing up for the entire holiday season. Work on your shop items with appropriate tagging, revamp old titles and improve any pictures you deem necessary. If you only have one photo of your listing, consider using the other available photo slots . Consumers want to really see what they are buying and you want to sell, sell sell!

All these holidays for treasury makers is like being a kid in the candy store.  No lack of good material here. Hmmm….insert another picture here. Okay.

That looks pretty Halloweeny! By the way, these pics are from TPT members posting there items on our September threads.   After all, it is promotion!

So in September we focus on the changing of the season, autumn colors and fashion, Pantone’s Fall Color trends, and prepping for the upcoming holidays.

While we concentrate on fall, remember the other half of the world is going into spring.  So what traditions come in the fall?  School has already started but are you ready for some football?  Tailgating? Camping trips? Hiking in the woods? Ocktoberfest means beer and lots of it so parties, German festivals, beer steins.

Did you know Halloween is the all time leading Adult holiday? Etsy is full of truly unique and wonderful quirky and spooky items. Time to par-tay!!! Steampunk Halloween items are in vogue – have you seen the banners? Awesome!

Think change in weather to cooler temps which means layers in fashion, revamping your home decor to more deep, warm and comfy surroundings.  Popular themes will center around the harvesting of crops, gathering of friends and family around festive tables , fireplaces and apples – lots and lots of apples. DIY kits for making beer, herb infused oils, candles and the like. Think in terms of winter planting, rustic farm settings, pumpkin patches with frost and big fat harvest moons.

Look for old school fashions with an upcycled twist. Mixing fabric textures, knitted and oh yes, those glorious felted items. Leather is never out of style.  Think of fall outdoor sports and sport gatherings, bonfires, cookouts and patio parties for donning casual clothes. Don’t forget to work on your Halloween costumes. Vintage clothing and patterns offer creative souls fantastic costumes for those fun parties. Halloween is the start of the traditional season of parties!

Consider looking at least six months ahead for future brides. Winter and Spring weddings are being planned now so make sure to include these seasons in your shop. Try using an unusual Pantone fall fashion color combo for wedding themes and go crazy with some zany off the wall Halloween weddings.

Beautiful Sapphire is the birthstone and zodiac signs are Virgo and Libra, changing over on September 24th. Let me go find a piece of jewelry to insert here.

Did mention that these photos are coming from TPT member items because they were tagged TPT and I could find them easily?

Now, since it is the 10th of Sept already, I have abbreviated the fun TPT calendar of events to days that simply begged for a treasury theme. Let’s face it – some days are just plain boring. None of that here!

On a serious note, of course tomorrow is Patriot Day with the WTC Remembrance. None of us should forget and there are probably treasuries already on Etsy with this theme. Since there are no other notable dates, we shall move on to the more obscure.

THE MONTH OF SEPTEMBER

As an entire month, we celebrate Baby Safety, National Sewing, Read a New Book and “Women of Achievement”. Both Classical Music Month and Piano Month are in Sept. For our food groups, we are not as exciting as previous summer months with only Chicken, Honey and Rice ( sounds like a recipe) earning celebrity status.

SPECIAL DATES OF SEPTEMBER FOR GREAT THEMES

9/12 – Chocolate Milk Shake Day

9/13 – National Peanut Day, Positive Thinking Day and Scooby Doo’s birthday

9/14 – the First Department Store opened in 1848

9/15 – Both Make a Hat Day & Hispanic Heritage Month begins ( Sept 15 – Oct 15)

9/16 – Collect Rocks Day

9/17 – Citizenship Day ( Constitution Day) and National Apple Dumpling Day – yum!!!   Goes with that chicken, honey & rice.

9/20 – the First RR Station opened

9/21 – International Day of Peace

9/22 – Dear Diary Day

9/23 – Checkers Day

9/24 – First Toy Store opened

9/26 – Johnny Appleseed’s birthday

9/28 – Chinese Mid-Autumn or Moon Festival and the first Airport was opened.

9/29 – Scotland Yard was formed in 1829.

So there you have it. May this “merchandising desk” by TPT give you some ideas for treasury themes and that maybe, just maybe, Etsy might notice!

 

 

September Challenge – Team Member Inspirations

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Our Team Challenge this month is:

Treasury Promotion Team Member Inspirations

Here’s how it works!

  1. Pick an inspiration item from a TPT Team Members Etsy Shop
  2. Put that item in the first spot of your treasury
  3. Use that item as inspiration for the entire treasury

Easy Enough, right?

Requirements:

  • You must use a TPT members item as the inspiration and put the item in the #1 spot of your treasury
  • You should notify the member that you used them as your inspiration
  • You can enter up to two different treasuries (this is per person and not per “shop”)
  • Treasury must be tagged “tpt team”
  • Link to this blog post in the description of your treasury.
  • Put a link to your treasury on the comments of this blog post.
  • Entries will be accepted until Midnight on September 30th

Recommendations (not required):

  • Use as many tpt team members as you can for the entire treasury.  We want to promote our members as much as possible.
  • Use the Etsy Merchandising themes.  You can see those themes HERE
  • Try to be diverse when making the treasury from the inspiration item.  For example if your inspiration is a flower necklace, try to pick items that compliment the item instead of compete with it.  (i.e. you don’t want 16 necklaces)
  • Create using the inspiration item for color pallet, texture, or any other way it inspires you.
  • Comment on other team members entries and visit the PINTREST board often to see all the entries.

Now for the winning part!

  • We will have 2 Winners, 1 Honorable Mention and some top contenders.  (It is so hard to pick one winner so we try to share the love).
  • The 2 main winners get a side ad on the tpt team blog and a blog post in our team forum.
  • The Honorable mention winner also gets a side ad on our tpt team blog
  • Our top contenders get promoted on our tpt team blog
  • Oh yes, and bragging rights!

Examples:

This treasury was inspired by Ayca’s stunning rosette scarf: